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Pinterest adds custom QR-like codes for businesses, more shoppable pins
25Nov
Pinterest adds custom QR-like codes for businesses, more shoppable pins

In a series of product updates and feature additions, Pinterest is trying to solidify its visual search platform ahead of the holiday shopping season. With more than 300 million visual ...

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Pinterest adds autoplay video ads to feeds, search results
24May
Pinterest adds autoplay video ads to feeds, search results

After introducing click-to-play video ads last summer, Pinterest is adding the autoplay variety to people’s feeds and search results. Consider the video ads that Pinterest debuted last summer a pilot ...

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Pinterest launches Propel, a hands-on support program for new advertisers
29Mar
Pinterest launches Propel, a hands-on support program for new advertisers

A new 30-day program launched by Pinterest will give advertisers training, access to creative resources and support for their ad campaigns. Pinterest has seen a massive influx of tens of ...

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Pinterest starts to measure the in-store sales impact of Promoted Pins
09Jun
Pinterest starts to measure the in-store sales impact of Promoted Pins

The company says its ads drive 5x more incremental in-store sales per impression. Yesterday, Pinterest announced a relationship with Oracle Data Cloud to measure the company’s impact on in-store sales. Oracle owns Datalogix, among ...

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Pinterest’s “Pin it” button changes its name internationally
03Jun
Pinterest’s “Pin it” button changes its name internationally

Pinterest’s Pin It button is being replaced with something that has more global appeal. Pinterest’s “Pin It” is no more. The button has changed its name to something a tad ...

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