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Facebook begins to test a feature to kill Snapchat
31Jan
Facebook begins to test a feature to kill Snapchat

Instagram Stories are coming to a Facebook mobile experience near you. Facebook is currently testing a feature that appears to be a dagger in the chest of Snapchat. Reported by ...

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Facebook’s Trending updates deemphasize personalization and leverage publishers
25Jan
Facebook’s Trending updates deemphasize personalization and leverage publishers

Facebook’s Trending stories are focusing more on regional interest stories governed by discussion from multiple publishers. Facebook is constantly refining their Trending tab. Today, the company announced a number of ...

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Why Social Media Marketing Is Still Important
25Jan
Why Social Media Marketing Is Still Important

SEO (Search Engine Optimization) cannot be effective without well-executed content. And that’s where social media marketing kicks in. SEO and SMM (Social Media Marketing) go together like peas and carrots. ...

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Snapchat will target ads based on what people buy off Snapchat
23Jan
Snapchat will target ads based on what people buy off Snapchat

Advertisers can use Oracle’s syndicated list of 100 shopper segments to target any of Snapchat’s ads bought directly or through an API partner. If you want to make a lot ...

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Holiday e-commerce sales crushed expectations, NRF says
18Jan
Holiday e-commerce sales crushed expectations, NRF says

National Retail Federation says online sales grew almost 13 percent in 2016, much higher than 7 to 10 percent expected growth. New data from the National Retail Federation (NRF) paints ...

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