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Snapchat confirms that 10 billion videos are being watched daily
29Apr
Snapchat confirms that 10 billion videos are being watched daily

Snapchat users are watching 10 billion videos a day, up from 8 billion two months ago. Still on the fence about Snapchat? The company confirmed to Bloomberg that it is ...

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YouTube launches 6-second Bumper video ads to extend TrueView campaigns
26Apr
YouTube launches 6-second Bumper video ads to extend TrueView campaigns

Users won’t be able to skip past the new short-form ads that are aimed at complementing TrueView campaigns. YouTube has added a short-form video ad option to its lineup. Called Bumper ...

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Facebook starts counting time spent when ranking links in people’s feeds
25Apr
Facebook starts counting time spent when ranking links in people’s feeds

Facebook will start counting time spent when considering which third-party links to put in people’s mobile feeds and stop showing so many posts from the same pages. The more time ...

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YouTube launches 360-degree live videos & adds spatial audio for on-demand videos
19Apr
YouTube launches 360-degree live videos & adds spatial audio for on-demand videos

YouTube says its latest features create a more “immersive” video experience. YouTube announced two additions to its arsenal yesterday: 360-degree live streaming videos and spatial audio for on-demand videos. First ...

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Twitter ads editor adds support for ad groups
18Apr
Twitter ads editor adds support for ad groups

Twitter ads editor gets better with an enhancement that allows ad groups for targeting and performance assessment. Twitter ads editor, which was released last August, is improving functionality to support ...

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